Challenge
To win over talent in a tight labor market, employers know that providing corporate perks — like the DoorDash for Work corporate food delivery program — can make all the difference. But DoorDash wasn't generating the kind of high-quality sign-ups it needed to grow, and its fragmented marketing channels resulted in low-quality leads and an underwhelming conversion rate. Without a new strategy, DoorDash risked being outflanked by the competition.
Solution
Kepler stepped in to streamline DoorDash’s approach by optimizing for efficiency, delivering content effectively, and targeting a broader audience. Without the need for strict keyword matches, we scaled the program and established DoorDash for Work as a go-to workplace benefit.
Results
Our campaign overhaul created the breakthrough DoorDash needed, achieving a significant uptick in high-quality leads and conversion efficiency.
+125%
Marketing Leads
